Is Real Estate Photography a Challenge?

Real estate photography requires fast delivery and specialized equipment. Learn more about how to start your own real estate photography business and take your skills to the next level.

Is Real Estate Photography a Challenge?

Real estate agents often need a fast turnaround for real estate photos, with 24 to 48 hours being the most common. Working in the real estate photography business usually involves collaborating with real estate agents to take pictures of homes or commercial properties for online advertisements. For cameras with a crop sensor, a lens with a focal range of 10-24 mm is ideal. Different brands may have different focal ranges.

It's not difficult to choose a different focal length, such as 10-22 mm or 12-24 mm. For full-frame cameras, a wide-angle lens will also do the job. But I suggest going a step further and using a lens like the 16-35 mm. And you don't always have to shoot at that distance.

One of the most popular brands of flashes is Godox. It offers all the settings needed for real estate photography. I recommend the Godox V1, and you need at least two of them. My general rule is to place the camera 20-30 cm above the highest surface.

A table will still look like a table, not a wooden board. It would be better to use focal lengths of 18-24 mm on full-frame cameras in normal scenarios. These numbers indicate the equivalent focal range. You'll need to do some calculations if the camera is cropped.

Working with HDR on real photos isn't difficult. All you have to do is create a workflow that works for you and your customers and stick to it. Some photographers use the bracket functions of camera bodies to capture a combined HDR image directly from the camera. On the other hand, many others prefer the other method of capturing multiple shots and combining them in post-production. Then you approach the owners and real estate agents and ask them to let you take some pictures for them.

What sets professional real estate photography apart from “amateur hour” is focusing on what makes each room special and emphasizing it to the viewer. Unlike other forms of photography, the equipment needed for real estate photography isn't too expensive. You should also remember that you'll likely be taking pictures of both indoor and outdoor real estate, so choose a camera setup that works with both. In addition to real estate photography, video can be an extremely profitable option when pursuing a career in real estate photography. Sometimes it's hard to coordinate shooting times with the owners and the real estate agent, which means that you may have unconventional hours to shoot.

Running a real estate photography business is much more than taking professional real estate photographs. Read on to learn more about using camera-powered drones to take your real estate photography to the next level. Once you have the photos, it's wise to review them with the real estate agent while you're on site to avoid unhappy customers and having to revisit the property due to lost photos. When you're thinking about how to start a real estate photography business, you should be prepared to wear many hats. Real estate photography requires fast delivery, not only for taking photos but also for editing and delivering them.

Be sure to choose an online portfolio website that offers beautiful templates so your real estate photography website makes a strong and elegant impression. Real estate photography is often overlooked in the world of photography, since it lives in the shadow of more glamorous photographic niches such as headshot photographs, portraits or landscapes.

Beulah Figlioli
Beulah Figlioli

Evil zombie maven. Proud beer specialist. Avid web nerd. Zombie practitioner. Hardcore internet fan. Incurable coffeeaholic.

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